By Shannon Dewald on
12/5/2008 12:55 PM
Serving dessert should never be an afterthought. Menu experts Mike Hilton and Gavin Harrison give you simple tips and tricks to profit from your customers' sweet tooth. (read more)
Article from Liquor Canada Magazine, January/February 2009 issue.
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By Shannon Dewald on
12/5/2008 12:53 PM
By Jeff Haefner
The U.S. National Retail Federation estimates return fraud costs the industry $9.6 billion a year. With that much money to lose, retailers can and should use all of their available tools to protect themselves.
How much money are you losing because of return fraud? (read more)
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By Shannon Dewald on
12/5/2008 12:52 PM
It's that time of year again. People are on winter holidays and looking to eat, drink and be merry. But with all the festive cheer going around, what do you do to ensure people frequent your establishment? And once they're there, how do you drive revenue during the holiday season? (read more)
Article from Liquor Canada Magazine, January/February 2009 issue.
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By Shannon Dewald on
11/6/2008 2:45 PM
Factor One Technology has recently launched an on-line backup solution for our clients. Protect yourself against fire, floods, theft and hardware failure (yes, all of these things have happened!). Our smallest package starts at only $119.40 for 4 GB of space to backup your Microsoft RMS database.
RMS Data Backup Plan - Annual Subscription $119.40
($9.95 per month or less than $0.33 per day)
Includes backup of MS-SQL Database up to 4GB on 1 system.
For more information.
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By Shannon Dewald on
11/6/2008 2:37 PM
The single most powerful (and most overlooked) marketing tool is the customer list stored in your POS software! For example, you can creates TONS of additional sales and literally boost your response rates by 1000 percent when sending your existing customers promotions. Let me explain...
When someone makes a purchase, they prefer buying from someone they trust and who has treated them fairly in the past. If you were to rent a "cold list" (a list of people who probably know nothing about your company, product, service or offer) you may, with a well crafted sales letter or promotion, get a 1 to 3 percent response on the offer. However, if you send the VERY SAME LETTER to your past customers, you will see a return that is much greater with response rates as high as 25 percent! (read more)
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By Shannon Dewald on
11/6/2008 2:17 PM
This test will give you a broad overview of what's necessary to make this holiday season a success. The following ties some of the 24 tips into RMS:
Tip #1: Attempt to add on at every sale. RMS: Item messages can be displayed with items "don't forget to suggest batteries" is only one common area where you can attempt to add on to the sale.
Tip #7: Make your holidays easier for your customers by offering gift wrapping. RMS: add an item called gift wrapping and ...
Read More »
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By Shannon Dewald on
8/13/2008 3:58 PM
Issue
Mobile inventory handhelds are not charged, or on the internet.
Licensing of the New West Mobile Suite software (loaded on the handhelds) is dependant upon connecting ...
Read More »
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By Shannon Dewald on
8/11/2008 6:30 PM
Did you know that if you lower your prices by 10%, you need to sell 33% more to break even?
And if you discount 20%, you have to sell twice as many items to break even!
Are you making this mistake and losing money?
All too often, specialty retailers think they need to compete with the mass merchants and offer discounted pricing. They don't realize that this is usually counter productive!
If you're going to lower your prices by 10%, you better be absolutely sure that you sell 33% more as a result! (read more)
Read More »
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By Shannon Dewald on
8/11/2008 6:27 PM
Getting a new e-commerce site up and running can take some time and it can be a very daunting task for many. I've compiled 10 suggestions about what you need to think about before you even get started:
1) Budget - how much are you willing to spend and how much do you need to sell on-line to consider the investment a positive ROI? Keep in mind that your website might end up driving traffic to your store location as well.(read more)
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By Shannon Dewald on
8/11/2008 4:24 PM
Issue
Store staff report that the internet is not functioning. Contact is made with Internet Service Provider. Internet Service Provider (ISP) recommends resetting router as part of the process of troubleshooting.
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